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How Location Data Powers Digital Marketing

October 21, 2020/in Covid-19, Featured, Today in Data /by Joseph Green

Check out our guide for marketers and advertisers on some of the best ways to leverage location based audiences for attribution, retargeting, and more!

Read more
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  • How Location Data Powers Digital Marketing

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location data based audiences and advertising marketing tech

How Location Data Powers Digital Marketing

October 21, 2020
Check out our guide for marketers and advertisers on some of the best ways to leverage location based audiences for attribution, retargeting, and more!
https://xmode.io/wp-content/uploads/2020/10/Ad-Tech-26.png 1057 2000 Joseph Green http://xmode.io/wp-content/uploads/2020/02/logo-wordmark.png Joseph Green2020-10-21 13:38:252020-10-21 14:05:51How Location Data Powers Digital Marketing
X-Mode covid alliance bikefest lake of the ozarks location data analysis

These 23 Midwestern Counties May See a Spike in COVID-19. Here's Why.

October 7, 2020
Check out the latest analysis from The Covid Alliance, who tracked the potential spread of COVID-19 from the 2020 Bikefest in Missouri using X-Mode's data.
https://xmode.io/wp-content/uploads/2020/10/Motorcycle-Rally-25.png 1057 2000 Joseph Green http://xmode.io/wp-content/uploads/2020/02/logo-wordmark.png Joseph Green2020-10-07 14:26:452020-10-07 14:26:48These 23 Midwestern Counties May See a Spike in COVID-19. Here's Why.
x-mode picket and uva research location data sharing and covid 19

Has COVID-19 Changed the Data Sharing Conversation?

September 29, 2020
Research undertaken by academic partners, using X-Mode Data, shows how people's attitudes towards sharing location data has changed during the pandemic.
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How Has COVID-19 Affected Nursing Home Visitation?

September 22, 2020
X-Mode partners with Senior Living to analyze the impact of the pandemic on visits to nursing homes and other long term care facilities. Check it out!
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Tiffany Islek Contract Specialist X-Mode Social

Employee Spotlight: Tiffany Islek, Contract Specialist.

September 14, 2020
Check out our monthly employee spotlight on our Contract Specialist, Tiffany Islek.
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location data and covid 19 sturgis rally las vegas

Location Data in Action: X-Mode Tracks Potential COVID Hotspots Across the US.

September 1, 2020
Location data can be useful for a lot more than just targeted advertising. Read about two recent X-Mode use cases that tracked crowd movement at potential COVID hotspots across the country.
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how will ios 14 affect the location data industry x-mode finds out

How Will iOS 14 Affect the Location Data Industry?

August 25, 2020
Apple's latest update has industry insiders scrambling to adapt. How will the platform's focus on data privacy impact users, developers, and location data companies like X-Mode?
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snowflake data marketplace and x-mode announce partnership

Snowflake and X-Mode Announce Partnership

August 18, 2020
Quality Location from X-Mode is now available on the Snowflake Data Marketplace! Read on to find out more about this exciting new partnership.
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How location data can detect and prevent cybercrime for cybersecurity firms

X-Mode and Cybersecurity: How Can Location Data Prevent Cybercrime?

August 10, 2020
Discover the advantages that quality location data can add to threat detection and prevention solutions for cybersecurity firms.
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Mike Kalten X-Mode CFO Chief Financial Officer

Introducing Mike Kalten, X-Mode's New CFO

July 21, 2020
X-Mode' new Chief Financial Officer discusses his career, the transition from startup to industry giant, and the state of the location industry.
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X-Mode CFO Mike Kalten Chief Financial Officer

Employee Spotlight: Daniel Robbins, Principal Software Engineer

June 30, 2020
Check out our monthly employee spotlight on our Principal Software Engineer, Daniel Robbins.
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Consent is King: X-Mode Launches New API for Partner Apps.

June 25, 2020
Announcing our latest tool in our ongoing effort to prioritize informed consent for location data sharing.
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Location Data X-Mode Covid Alliance Daniel Wein Interview

Location Data and Pandemic Response: An Interview with the Covid Alliance

June 17, 2020
Learn more about the Covid Alliance, their new Pandemic Management Platform, and the role location data can play in pandemic response!
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Employee Spotlight: Christopher Houston, Director of Design

May 29, 2020
Check out our monthly employee spotlight on our Director of Design, Christopher Houston!
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location-data-covid-19-response

Location Data For The Cure: X-Mode Teams Up With SickWeather, HarperDB for COVID-19 Response

May 18, 2020
Announcing a new collaboration between SickWeather, HarperDB, and X-Mode to leverage location data to combat COVID-19.
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location data to fight covid-19

Location Data for the Cure: X-Mode Launches COVID Resource Page.

May 13, 2020
Announcing the new home for all of X-Mode's efforts to leverage the power of location data to fight the spread of COVID-19.
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Join the Fight: 5 Organizations Combating COVID-19 You Can Help Today.

April 27, 2020
A lot of great groups have stepped up to the plate to help the victims of COVID-19. Read on to learn about some of our favorites here at X-Mode!
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location data privacy and consent

5 Questions (And Answers!) About Location Data Privacy

April 16, 2020
As a company dealing with location data, we get a lot of questions on the subject. Here are the answers to some that we get asked the most.
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Free Location Data for COVID-19 Research.

April 15, 2020
Announcing X-Mode's latest Data for Good offering: free location data for COVID-19 researchers on the Amazon Data Exchange.
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Employee Spotlight: Trey Cahill, Backend Engineering Manager

April 7, 2020
Check out our monthly employee spotlight on our Backend Engineering Manager, Trey Cahill!
https://xmode.io/wp-content/uploads/2020/04/blog-banner_spotlight-trey-cahill_featured.jpg 1056 2000 Joseph Green http://xmode.io/wp-content/uploads/2020/02/logo-wordmark.png Joseph Green2020-04-07 12:00:042020-04-07 16:58:20Employee Spotlight: Trey Cahill, Backend Engineering Manager

Location Data in Action: COVID-19 Impacts Foot Traffic in Grocery Stores, Gyms, and More.

March 26, 2020
X-Mode  leverages its location data panel to understand visitation patterns and foot traffic to key venues in cities impacted by COVID-19 across the country.
https://xmode.io/wp-content/uploads/2020/03/blog-banner_corona-virus_foot-traffic.jpg 1056 2000 Joseph Green http://xmode.io/wp-content/uploads/2020/02/logo-wordmark.png Joseph Green2020-03-26 17:24:592020-09-21 14:43:03Location Data in Action: COVID-19 Impacts Foot Traffic in Grocery Stores, Gyms, and More.
location data and covid 19 across the globe

Location Data in Action: Heatmaps Help Track COVID-19 Across the Globe.

March 22, 2020
X-Mode and Tectonix use location data to track the changes in human movement in cities across the globe impacted by COVID-19.
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Employee Spotlight: Peter Connolly, Data Manager

March 16, 2020
Check out our monthly employee spotlight on our Data Manager, Peter Connolly!
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location data privacy download easyopt app today

Privacy Matters: X-Mode Releases New App, EasyOpt.

March 9, 2020
Location data privacy and transparency matter to X-Mode; read on to find out how we make it easy for users to opt out of our location platform!
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Location Data in Action: Valentine's Day Edition.

February 24, 2020
Love is in the air, and so is location! Check out our location-based insights from Valentine's Day in 2019.
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X-Mode Partners With PushSpring, The Mobile Audience Platform

February 18, 2020
X-Mode's superior location data is now available on one of the industry's leading audience platforms.
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One Year of Data for Change: Celebrating the First Anniversary of Picket by X-Mode.

February 12, 2020
One year ago, a small but dedicated team at X-Mode set about to change the way the world views location data.
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Announcing Atlas: X-Mode's New Publisher-Facing Dashboard

February 10, 2020
A conversation with our design and engineering team about our latest client offering.
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Meet Hello DPO: The Data Protection Law Firm Helping X-Mode Put Privacy First.

February 5, 2020
A conversation with Jenai Nissim from Hello DPO, X-Mode's Data Protection Officer.
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The Secret to X-Mode's Superior Visitation Data

January 21, 2020
What makes our visits better than the competition? Read on to find out!
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Data at Your Fingertips: X-Mode Announces New Programmatic Offering

January 14, 2020
Read an interview with our Programmatic team about the brand new way to access X-Mode's high quality location data today.
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So You Want To Build An App: Tips and Wisdom from the Team Behind Drunk Mode.

December 17, 2019
X-Mode may be a data company today, but we still remember our roots in the app world.
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Employee Spotlight: Jonathan Rouse, Designer

December 9, 2019
Check out our monthly employee spotlight on our designer Jonathan Rouse!
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Location Data in Action: X-Mode Joins the Fight Against Human Trafficking

November 22, 2019
X-Mode is thrilled to announce our partnership with the Anti Human Trafficking Intelligence Initiative.
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Location Data in Action: Spooky Edition.

November 21, 2019
Check out some spooky insights on this past season's best haunted houses from X-Mode's data set!
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Data For All: Announcing X-Mode as Launch Partner for the AWS Data Exchange.

November 18, 2019
X-Mode Social is proud to announce that we are a launch partner for the new AWS Data Exchange. Read on to learn more about this powerful new resource.
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Best Practices: How X-Mode Helps Protect Privacy.

November 11, 2019
When it comes to privacy, we don't just talk the talk; we walk the walk. Read on to learn about some of our best practices!
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Employee Spotlight: Jessica Simmons, Director of Marketing

November 5, 2019
Check out our monthly employee spotlight on Jessica Simmons, our Director of Marketing!
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Why Should Developers Care About Privacy?

October 28, 2019
Everyone should care about privacy -- not just data companies.
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GDPR Compliance For Developers Made Easy

October 23, 2019
GDPR compliance is important. Let us help you get there.
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Employee Spotlight: Justin Talia, Android Engineering Manager

October 14, 2019
Check out our monthly employee spotlight on Justin Talia, our Engineering Manager for Android!
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Location Data In Action: MobiAmbulance.

October 7, 2019
Check out how X-Mode's Data empowered academics to create a smarter, safer ambulance dispatch methodology!
https://xmode.io/wp-content/uploads/2020/01/blog-banner_mobi-ambulance.png 1056 2000 Joseph Green http://xmode.io/wp-content/uploads/2020/02/logo-wordmark.png Joseph Green2019-10-07 14:09:512020-01-22 14:23:47Location Data In Action: MobiAmbulance.

Employee Spotlight: Cameryn Gonnella, Data Privacy Legal Analyst

October 4, 2019
Check out our monthly employee spotlight on Cameryn Gonnella, our Data Privacy Legal Analyst!
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Location Data Buzzwords Explained.

September 30, 2019
Every business has its share of buzzwords, jargon, and alphabet soup. Check out our new ebook to get a look at some of ours.
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Why We Created AWS Marketplace's First Ever Geospatial DaaS Offering

September 20, 2019
Privacy can be an expensive business.
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Bidstream Data Vs. SDK: A Brief History.

September 16, 2019
How schooled are you on the history of bidstream and SDK data?
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Announcing Picket: Location Data for Social Impact, from X-Mode.

September 5, 2019
At X-Mode, we have seen first-hand the power of location. With Picket, we want to bring its benefits to everyone.
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